How do you use AI in your blogs? Do you copy paste the content?

I’m starting a blog and I’m using AI to do some content. But I don’t want to use them all. I need to put some of my own to get better results and to do the blog completely mine.

I don’t let AI write for me - but I do use it for ideation, helping me create an outline, and I ask it random questions like “what’s another word for x” or “what are other ways to say y”.

Anyone using AI content is heading for disaster. Even if it ranks today (and the evidence suggests that, increasingly, it does not), it won’t in the long term.

Google has no incentive to rank AI content at all. And while it was difficult for a while to work out what was AI and what wasn’t, it’s not that hard anymore.

By definition, vomiting up other people’s content without creating anything is not helpful content. Anyone claiming otherwise needs their head read.

We don’t use AI in our blogs. We will not use AI in our blogs. And we are massively outperforming all our competitors, many of whom do use AI content.

@Trevor
Sometimes when reading this sub it feels like people just want to have a blog solely to monetize and fill with AI garbage. It sucks.

You can technically paste AI content on your website and it can technically rank as well. But you have to ask yourself if the AI generated stuff contains false information, which is a known problem with LLMs (they hallucinate). Also, does your AI generated content have any differentiating factors that your audience would find valuable? AI content copied directly from say ChatGPT isn’t very different from millions of other sites that were posting similar AI generated content. Google isn’t dumb; they can detect content when it is duplicate or contains false information that deviates from established knowledge.

Probably not conventional, but I have AI role play and read the blog post as my target audience, which I’ve trained it to understand. Then I have it provide a detailed outline of how the post is being interpreted/perceived by my ideal reader.

Continue with your strategy to make it as unique and helpful as possible while aligning it with search intent. I use AI for draft content, post ideas, sometimes for outlines, generating meta descriptions, and other minor SEO and blog tasks, then add my own style to make it relevant.

I use AI in a more personalized way—more as a guide than a content generator. It helps structure my ideas, but the core of my blogs comes from my own experiences and insights. I believe blending AI with personal stories makes content more authentic and engaging. Here’s an example of how I do it: https://elidayjuma.com/category/personal-journey/

No AI at all. I really hope Google gets tougher on ranking anything written by AI.

On my own blog, with my name. I use it for proofreading and helping me catch mistakes.

On my test sites I copy and paste without even reading. The other commenter who says you can’t rank with AI content is incorrect.

@MissNicklaus
Then why don’t you just paste AI on your main site as well?

Ameliascarlet said:
@MissNicklaus
Then why don’t you just paste AI on your main site as well?

Because I have a reputation as a journalist lol. I have a little bit under an anonymous writer profile though. The main site doesn’t really rank anymore… but that happened before I did much AI stuff on it.

AI can be used only for assistive purposes like researching, collecting ideas, and gathering data. You need to write on your own if you want to rank your blog organically.

PixelPenPalPat said:
AI can be used only for assistive purposes like researching, collecting ideas, and gathering data. You need to write on your own if you want to rank your blog organically.

Google doesn’t care if it’s AI or not. It doesn’t read content.

@Julianah
A company that’s whole business model is serving text-based content can’t evaluate content? Make it make sense.