Should we close our main website and start a new one? Is it a bad idea? Will new websites even rank with Google?

Rowen said:
Is your content original, or is it just aggregated from other sources?

Yes, it’s original content, focused on Sweden. We can’t really copy much. Actually, non-Swedish websites, especially Indian ones, are taking a lot of our content and outranking us since HCU.

Are you using too many ads on the site? Maybe reduce them.

Rowen said:
Are you using too many ads on the site? Maybe reduce them.

Ezoic websites seem to rank before us. Can we stop asking Google about their HCU? Their approach seems random and unfair.

@howdyrobert
Is your main content above the fold?

Rowen said:
@howdyrobert
Is your main content above the fold?

Yes, there are two paragraphs and a picture before you even see an ad. We were blindsided by HCU.

howdyrobert said:

Rowen said:
@howdyrobert
Is your main content above the fold?

Yes, there are two paragraphs and a picture before you even see an ad. We were blindsided by HCU.

DM me the URL, please. I’ll take a look.

Send me a DM, and I’ll take a look. Maybe you can still save it. Getting rid of 1 million visitors should be the last resort.

Actually, there might not be much point in content websites anymore. With AI updates happening so fast and Google giving priority to platforms like Reddit, it may be time to move on.